Fashion is always fleet, but style remains forever. The people who understand this fact in time become fashion influencers and they can ride high in this industry.
Some of the fashion influencers started their career as models in the UK, while others started their careers by writing blogs filled with images of their outfits.
The path to fame was different. But, the final aim is the same for both- they continue to influence fashion, style statements, and mind.
These fashion influencers are also best for collaboration with brands because their huge audience used to get shopping discounts and bonuses. From streetwear to sustainable fashion to designer and luxury, there is a great impact of the UK fashion influencers across the major social media platforms.
As we have seen there are more than 450K fashion influencers all through the world, we have decided to create a blog with some of the UK fashion influencers.
In this blog, we will discuss briefly how these fashion influencers built their career online.
Let’s get acquired with these top fashion influencers who got the title of a trendsetter.
How these UK fashion influencers built their career online:
1. Samantha Maria:
Instagram: 453K followers-ER: 1.2%
Fashion, style, and content creator and the co-founder of the clothing brand Novem& Knight. Samantha is one of the top fashion influencers in the UK. She was fond of make-up and fashion from the age of fifteen. She has a degree in fashion styling.
At first, she started her career online as a digital content creator. She has had a YouTube channel for over 10 years and in that period she built up an incredible 1.76 million subscribers. Her fans love to watch her styling videos, shopping hauls, and travel diaries.
She was well-known for her super styling knowledge and wardrobe of neutral colours. Now she became a trusted source of styling advice and beauty recommendation.
Along with her YouTube channel, she also has approximately 500K followers on Instagram. Samantha is the creative director of her jewellery brand, Sammi Maria Jewelry.
Samantha has become one of the most prolific digital creators in the UK. She regularly posts blogs and articles on her websites on various topics such as sustainability, friendship, topical issue, being a working mother, and several other topics lying in the queue.
Samantha is the go-to girl within the blogosphere for personal style, daily outfits, relatable chats, beauty advice, lookbooks, and inspiration.
2. Lydia Rose:
Instagram: 2.8m followers:-ER: 0.59%
Lydia Rose is a UK-based fashion influencer with a following of 2.8 million people on Instagram. She is known for her fashion and beauty content on social media. She shares photos and videos on her social media platforms, and also she provides information and inspiration on how to style certain pieces of outfits and accessories.
Primarily, she posted beauty and fashion content on her Instagram account for the benefit of her followers. After that, her followers love to watch her content and style recommendations. People started to wait eagerly for her new content.
Then, she became a brand ambassador for British brand Lounge Underwear and Boohoo.com. Fashion influx is the place where you need to go if you are seeking beauty tips, shopping hauls, and stylish styling lookbooks.
Lydia has teamed up with some world-based companies such as ASOS, Oh Polly, Very, Gymshark, and so on. She demonstrates different ways how you can style your wardrobe.
3. Rowan Row:
Instagram: 1.7M followers-ER: 1.16%
Uk-based fashion, and fitness enthusiast, highlighting his fashion sense and love to maintain a healthy life. He has dabbled in modelling, dancing, and becoming a fitness, and diet instructor.
He has started his online career as a YouTube vlogger as well as a fashion and lifestyle influencer. His emergence into the online world of social media platforms started a few years ago. He used to post content on his social media platforms.
After capturing public interest in his engaging, posts, vlogs, and images, he experienced an increase in his followers and he realize his potential within the digital world. Rowan Row always talks about fitness, fashion, style, and diet.
He also tries to fill any gap in the market and provide the audience with what they demand from modern fashion, lifestyle, and fitness trends. He claims that he always tries to think about what his audience looking for.
Rowan also influenced multiple brands and companies to his profile, which makes his social media presence the strongest market reach. Moreover, he also talks about the latest men’s fashion trends and shared his top looks for London fashion week and seasonal outfit guides. He won the Influencers Award fashion category in 2018 in Monaco.
4. Maja Malnar:
Instagram: 1.4M followers-ER: 2.02%
Fashion influencer and serial traveller, MajaMalnar, is one of the UK’s leading fashion influencers with over 1.4m followers on Instagram. On her social media platforms, she posts content about her style and inspirational quotes.
There is nothing more than social media to Maja. Multilingual fashion and travel blogger, Maja has worked as a backup dancer, singer, and TV host over her career. Maja was discovered by a manager at the age of 16 when she was a model.
She was passionate about fashion, so she started to share posts about fashion, style, outfits, and beauty on the website Maja’s Diary. Maja has over a decade of experience in the fashion industry, as a model, consultant, stylist, brand ambassador, and creative director. Malhar has played a prominent role in botanical Beach Babe growth, she has established herself as a key figure in revolutionizing the brand and its presence in the industry.
With a constant demand for travel, Maja’s collection combines sustainable fashion with colourful and signature elements in an exaggerated way and evokes a playful sense of elegance with fun.
She has worked with the DIA agency on various campaigns and represents many beauty and fashion brands as their brand ambassador and content creator.
5. Noorie Ana:
Instagram: 121k followers-ER: 3.35%
Noorie Ana is a digital creator and a UK-based fashion influencer who inspired her online followers. Her elegant style statement is the focus of her social media presence as a fashion influencer.
As a digital creator, her social media presence is all about her sophisticated style. She shares fashion, and lifestyle tips with her followers. Noorie also talks about her various adventurous trips.
Noorie Ana started her online presence with TikTok where she shares various content and vlogs about fashion sense, style statements, and the latest trendy outfits, jewellery, and lifestyle tips.
Then she found an increase in her followers who wait for her next vlog. Noorie has a very classy fashion sense that effortlessly gave her a luxurious appearance. Her YouTube channel has more than 120,000 subscribers, where she shares her different outfit lookouts for each season.
Her daily style represents her personality and also talks about her strong sense of feminine elegance and confidence. In her outfits, she often explores unusual pieces, asymmetrical silhouettes, and some shiny jewellery that makes her outfit very unique and attractive.
FAQ:
How many fashion influencers are there in the UK?
Ans: We have tracked currently a total number of 11,434 influencers in the UK with 10m or 1,000 followers. These fashion influencers are digital creators and inspire their community by sharing sophisticated styles, fashion, lifestyles, outfits, travel, and jewellery Vlogs.
Who is the most successful fashion influencer?
Ans: Chiara Ferrangi with 28.4m followers is considered the most successful fashion influencer on social media platforms like Instagram. Her fashion blogs has a great impact on the new era of fashion. She started her career as a blogger and was profiled in Teen Vogue as the Blog of the year.
How can I become a fashion influencer on Instagram?
Ans: if you want to become a fashion influencer on a social media platform like Instagram then you have to follow these following basic easy steps:
- Sign up for Instagram
- You need to pick a niche
- Learn photo or video editing
- You should publish consistently
- Enlarge your followers
- Open for business
Conclusion:
These people were not afraid to follow their passion and they were curious to build their career in the fashion industry. At present, these fashion influencers are attending grand events, shooting in campaigns, and giving interviews. They also inspire their community to express themselves through their style.
However, these people also faced a hard time when they just began their careers. Whether you are interested to be a fashion influencer, or just want to boost your style; every person from our list is definitely worth your attention.